Nature RX – nature gets better branding

Nature RX branding

A set of smart, creative individuals have gotten together to give Mother Nature better branding – one that people in today’s world will understand. I’ve filed this one under “inspiration.”

Here is another Tumblr cross-post.

Nature gets its own commercial…

This video is a perfect example of the power of internet marketing. It

  • parodies prescription drug commercials
  • delivers powerful message on the role of nature in our well-being
  • makes us think of the over-prescriptions of drugs in the US
  • and does these things in a visually appealing, funny, and entertaining way

In addition, it has brought professional recognition for Dream Tree Films, the folks involved in the production of the campaign, in a way a self-promotion website or video never could.

What do you think?